24 Tips for a Successful Email Marketing Campaign

The use of email marketing campaigns is growing, and why wouldn’t it when you consider this: according to research conducted by the Direct Marketing Association, email marketing’s return on investment is astounding.

What is Marketing Automation?

Marketing Automation combines strategies related to campaigns, social media, landing pages, blogs, analytics, paid ads, paid search, et al., and, when they’re synced up and pushing results into your company’s CRM of choice, greatly enhances marketing efforts.